The Computing & Psychology-Neurology Layers. Centralized and Decentralized Approaches.

  • A second before perception: neurological
  • Previous seconds to minutes before: environment and sensory stimuli
  • Hours to days before: hormones (Testosterone, Oxytocin)
  • Thousands of years before: genetics
  • The Brain (The frontal cortex, ventromedial prefrontal cortex/vmPFC emotion — dorsolateral prefrontal cortex/dlPFC -logic)
  • Neurotransmitters (dopamine, serotonin)
  • Culture
  • Us vs Them
  • Status
  • Group Identity / Belonging
  • Context & Perception (Add list from the ascent of money)
  1. The availability bias is the human tendency to think that examples of things that come readily to mind are more representative than is actually the case.
  2. Hindsight bias, also known as the knew-it-all-along phenomenon or creeping determinism, is the common tendency for people to perceive past events as having been more predictable than they actually were.
  3. The problem of induction which lead us to formulate general rules on the basis of insufficient information
  4. The fallacy of conjunction is a formal fallacy that occurs when it is assumed that specific conditions are more probable than a single general one
  5. Confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one’s prior beliefs or values.
  6. Contamination effects, which inclines us to look for confirming evidence of an initial hypothesis, rather than falsifying evidence that would disprove it.
  7. The affect heuristic is a mental shortcut that allows people to make decisions and solve problems quickly and efficiently, in which current emotion — fear, pleasure, surprise, etc. — influences decisions.
  8. Scope neglect or scope insensitivity is a cognitive bias that occurs when the valuation of a problem is not valued with a multiplicative relationship to its size.
  9. Bystander apathy - individuals are less likely to offer help to a victim when there are other people present.



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Adrian Avendano

Adrian Avendano

Founder GlobalSouthTech. A community with the goal to connect the US and European tech ecosystems w/ Latam, Africa, MENA, China and SEA.